Streetmarc Advertising and Marketing, was awarded the National Agri-Marketing Association Award for the 2017 integrated Veal Summer Grilling campaign.

The Campaign, developed in partnership with the Mushroom Council, included NEW Veal Recipe Development, In-store POS, Social Media, and a Sweepstakes overlay giving consumers a chance to win $500 in groceries. The program lifted veal sales and raised awareness with consumers that Veal is an excellent protein choice.